Author Archive for Debbi A. Ballard
MLM Consultant, Expert Witness, Author, Blogger, Speaker and CEO of International Network Liaison Corporation...but more importantly, wife, mother, daughter, aunt, cousin and friend.
New Google Penalty for Doorway Pages
There is a new Google penalty for doorway pages that was recently announced. The search engine will look closer at doorway pages and will penalize sites that utilize them. So if you are using them, then you could find that your search ranking will be lowered.
7 Top Mobile Marketing Trends
In this video by Carlos Gil, you’ll discover 7 top mobile marketing trends. Mobile marketing is extremely important since so many people are viewing websites, email messages, etc., on their smartphones and not solely relying on their respective desktop computers.
5 Pillars of Word-of-Mouth Marketing
WOMMA, in this video, discusses the 5 pillars of word-of-mouth marketing. WOMMA is the trade association that focuses on online social media marketing and offline word-of-mouth marketing.
20 Trends in Digital Marketing
Here are some gems for you I am sharing from Evan Weber from Experience Advertising. I attended his presentation at Affiliate Summit West 2015 in Las Vegas. With a record breaking 6000+ people in attendance, the recent Affiliate Summit was fabulous, as usual.
Create Better Landing Pages
Most knowledgeable networkers and affiliates engaged in online marketing understand that those who create better landing pages can capture more targeted leads. Many use opt-in form landing pages to do this.
How to Add Clickable Links to Your YouTube Videos
In this post and video, you’ll learn how to add clickable links to your YouTube videos. Paul Nicholls does an excellent job in showing you step-by-step what you need to do. Networkers and affiliates can increase sales by adding clickable links to their videos.
Holiday Promotions Using Marketing Automation
Holiday promotions using marketing automation can save you much time, effort and monies in generating that important holiday sales revenue. Customer relationship management software (CRM) and platforms that include marketing automation can make that happen.
Get Free Leads via Twitter’s Lead Generation Cards
This is one post and one video you don’t want to miss. View the video in its entirety so you know how you can get free leads from Twitter’s Lead Generation Cards.
Why Some Customers Don’t Buy
It’s always important for you to know why some customers don’t buy. Watch the brief video for the top reasons as explained by sales trainer Victor Antonio. In the video, he cites five points of resistance.
Designing for Higher Mobile Conversion
I have spoken at many mlm conferences and at an Affiliate Summit held in New York City. Many of the world’s top affiliates and networkers attend these affiliate conferences. Bryan Eisenberg also has spoken at an Affiliate Summit.
In this video Bryan speaks about designing for higher mobile conversion rates. He specifically focuses on landing pages and the important issues that must be addressed.