October 31, 2014 | Debbi A. Ballard | Comments 0
Email Email    Print Print

Holiday Promotions Using Marketing Automation

copyright, 2014, Debbi A. Ballard All rights reserved worldwide.

Holiday promotions using marketing automation can save you much time, effort and monies in generating that important holiday sales revenue. Customer relationship management software (CRM) and platforms that include marketing automation can make that happen.

As more networkers and affiliates are getting sophisticated in their digital marketing efforts, they are using, or contemplating the use of, marketing automation to increase sales revenue. Among the systems utilized are Infusionsoft, Marketo, Hubspot, Zoho, Ontraport, and a newer one called Rainmaker. (There are also others available.)

In the video above, you will see a holiday promotion using marketing automation as illustrated by Infusionsoft. When both sales and marketing goals and objectives are addressed as they are with Infusionsoft, Marketo and the others, then your ability to automatically capture and score leads, segment your audiences, tailor the campaigns and emails to each segment, track them properly, and analyze them will allow you to better serve the needs and wants of your prospects and customers.

When doing so, you’ll have a far better opportunity to increase sales conversions and garner and retain customers.

Don’t forget to design and optimize for mobile conversions before starting your automated campaigns. Also networkers and affiliates should plan how they will integrate those with whom they meet offline on a face-to-face basis into their databases using their respective marketing automation platform.

View the quick step-by-step example in the video of how you can use holiday promotions using marketing automation. Then check out some of the many available options that would best serve your needs and fit your budget. There are definitely pros and cons that differentiate each one.

Best wishes to you this upcoming holiday season!

Additional resources:
More details about what marketing automation can do for you is here.

For a review of Infusionsoft, Ontraport and Rainmaker (Read his affiliate disclosure information.)

P.S. I will be at Affiliate Summit West 2015 in January in Las Vegas. Meet me there! INLC is an affiliate for the Summit since we value the information disseminated at keynotes and sessions that help performance marketers build their businesses. Should you register via our site, INLC may receive compensation.)

Debbi A. Ballard introduced the world’s first comprehensive marketing and management consulting services for start-ups and established multinational firms in the mlm network marketing industry. A consultant, speaker, author and expert witness, she is considered a trusted authority in that industry. She is also recognized for her innovation and leadership relating to the convergence issues that impact mlm and affiliate marketing.

Share and Enjoy:
  • Digg
  • Sphinn
  • Facebook
  • Mixx
  • Google Bookmarks
  • email
  • Furl
  • Propeller
  • Reddit
  • Spurl
  • StumbleUpon
  • Technorati
  • TwitThis

Post to Twitter

Related Posts

Entry Information

Filed Under: MLM ArticlesMLM Customer Relationship Management


About the Author: MLM Consultant, Expert Witness, Author, Blogger, Speaker and CEO of International Network Liaison Corporation...but more importantly, wife, mother, daughter, aunt, cousin and friend.

RSSPost a Comment  |  Trackback URL